Pricing

Real numbers, published. No discovery call required to find out what this costs.

Your competitors are not better. They are just easier to find.

In a scan of one Midwest city, the leading home care agency appeared in the top three at every single point on the search grid. The agency we measured appeared at none of them — despite having more reviews than the local median. Families never saw them. They were not chosen and never knew they were in the running.

0%Share of Local Voice for the agency we measured
26%of the agencies we checked were not findable on Google at all
1.2%of local businesses get named by AI assistants
42%of local searchers click inside the Map Pack

Founding rates — first 10 agencies

Three ways to start

Every one of them begins with the same free scorecard, so you never buy blind.

Start here

Who’s Beating You Report

Someone in your city is getting the calls you should be getting. Find out exactly who, and why.

$299one-time

Delivered within 5 business days

A comparable one-time competitive audit from an agency typically runs $500 to $2,000.
  • The named agencies outranking you in your city
  • All five scored on the same four pillars you are
  • Map Pack grid comparison, point by point
  • Review volume and velocity, side by side
  • The specific gaps to close first
  • Full $299 credited toward a Rebuild within 30 days
Get the report →

Keeps it from slipping

Visibility Watch

Visibility decays. This is what keeps you in the answer once you are in it.

$499$850per month, from day 91

Founding rate, standard is $850. Optional continuation after your Rebuild. Cancel any time.

Rank tracking and AI citation monitoring tools alone commonly run $70 to $600 a month before anyone does the work.
  • Monthly rescan across all four pillars
  • Map Pack grid tracking across your service area
  • AI citation testing across ChatGPT, Gemini, Perplexity, Claude, and Google AI
  • Google Business Profile posts and Q&A activity
  • Review response and velocity management
  • Written trend report every cycle, movement or not
  • Cancel any time — no long-term contract
  • Available on its own only if your scorecard is 65+
Start Visibility Watch →

The delivery guarantee

Every deliverable listed in your engagement, completed inside the stated window, or your money back. Not a results guarantee — I will not promise rankings I cannot control, and you should be suspicious of anyone who does. This is a promise about the work, which is entirely mine to keep.

The scorecard is always free

The four-pillar audit costs nothing and requires nothing signed. If it shows you are already in good shape, that is exactly what it will say, and there is no pitch attached either way. Everything above is optional and comes after you have seen your own numbers.

What you are actually buying

Measurable visibility progress, not promised customers. I cannot honestly attribute a new client to this work — home care runs on phone calls and word of mouth, and nobody can trace that cleanly. What I can move are numbers you can verify yourself: your score out of 100, your Share of Local Voice across a real search grid, and how many of five AI assistants name you when asked for a recommendation. That is what gets reported every cycle, whether it moved or not.

Fair questions

I already have someone doing my marketing.

Most marketing help for home care is social posts and a website refresh. Neither one moves Map Pack position or gets you named by an AI assistant. Ask whoever handles it what your Share of Local Voice is. If they have a number, you are in good hands. If the question is unfamiliar, that is the gap.

How do I know this will work?

You do not, and anyone promising otherwise is guessing. What you get instead is a measurement you can verify yourself: your score, your Share of Local Voice, and how many of five AI assistants name you. Those move or they do not, and the report says which every cycle.

Can I just do this myself?

Some of it, genuinely. The free scorecard tells you what is broken, and profile completeness and review requests are things an owner can fix without help. Schema markup and multi-engine AI citation testing are where most people stall, and that is the part worth paying for.

Why is it cheaper right now?

Because I am building case studies and yours would be one of the first. The founding rate is a straight trade: reduced price for permission to publish your before and after. Ten agencies, then it goes to standard. If you would rather not be a case study, standard rate applies and that is fine.

Can I skip the Rebuild and just do Visibility Watch?

Sometimes yes, and I will tell you honestly which applies to you. Visibility Watch is maintenance — profile activity, review velocity, citation testing. If the foundation underneath is broken, there is nothing for it to maintain, and you would pay for three months and see very little move. If your scorecard comes back around 65 or higher, your foundation is sound and Watch on its own makes sense. Below that, the Rebuild comes first, because otherwise I would be selling you something I do not think will work.

What if I am already doing well?

Then the free scorecard will say so and I will tell you not to buy anything. That has to be a real possible outcome or the scorecard is worthless as a diagnostic.

Start with the free scorecard

See where you actually stand before spending anything. Most agencies find at least one fix they can make themselves that afternoon.

Get my free scorecard